Sharing your company’s or brand’s soul with the consumer

Photo by Nik Shuliahin cover by Alex Shute

In today’s heavily automated, digital-everything world, it’s no surprise that people are attracted to brands with a soul. These companies make human connections part of their brand’s DNA.
If you are a small to a medium-sized business trying to compete for market share with larger companies advertising budget can seem impossible. Here is a way to change the narrative.

83% of consumers think companies should be actively shaping ESG best practices.

PWC survey

clearESG allows its users to communicate their company’s values directly to their consumers at a fraction of the cost of traditional marketing methods. A PWC survey found that 83% of consumers think companies should be actively shaping ESG best practices. Harnessing the power of transparency using blockchain technology and the simplicity of QR codes, we have created a communication channel that not only reaches the consumer but shares what makes your company and brand special.  The consumer can trust what they are seeing because the company is verified by clearESG and every claim is backed up with proof that the public can view using a QR code. Brands with a soul will invigorate your own brand personality, help you grow loyalty & deepen customer relationships.

To find out how your company can benefit from using clearESG click here

ESG, A Brand Building Measure

Environmental, social, and governance (ESG) factors have become increasingly important to consumers when making purchasing decisions. Brands that have a strong ESG profile are viewed

Read More »
Skip to content